HOW WE WORK
You will know exactly what happens, and when.
No mystery, no black box, no invoice for work you cannot see. Here is the entire process from first conversation to month six.
01
The Growth Audit
A working session, not a sales call. We map your current funnel end to end: where your leads come from, what happens when one arrives, how fast you respond, what your follow-up looks like, and what happens to the ones who do not buy immediately. By the end of it you will know where your revenue is leaking and roughly what it is costing you. You keep that diagnosis whether or not you hire us.
What you leave with
- A written map of your current funnel and where it breaks
- The two or three highest-impact fixes, ranked
- An honest answer on whether XenovaIQ is the right partner for this, including when it is not
- If it is a fit, a scoped proposal with a fixed monthly fee
02
The Build
Everything gets built, connected, and tested before a single dollar of ad spend goes out the door. Most agencies launch ads into a broken funnel and blame the platform. We do the opposite.
Week 1
Deep-dive onboarding. We audit your existing systems, ad accounts, CRM, and data. We define the offer, the audience, and the target cost per appointment.
What you do: One 90-minute onboarding session. Grant account access.
Week 2
Build begins. CRM architecture, pipelines, and automations configured. Funnel and landing page written and built. Creative production starts.
What you do: Approve the offer and the funnel copy.
Week 3
Systems connected and tested end to end. Tracking verified. Follow-up sequences loaded and tested against live numbers. Ad account structured.
What you do: Approve creative and follow-up sequences.
Week 4
Launch. Campaigns live. First leads enter the system. Daily monitoring begins.
What you do: Show up to the weekly call. Take the appointments.
03
The Run
The engine is live. Now the job is making it better every month. This is where a partner and a vendor look completely different.
Daily
Campaign monitoring, budget management, and lead flow checks. Anything broken gets caught the same day.
Weekly
A 30 to 45 minute working call. What we changed, what the numbers did, what we are testing next, what we need from you.
Monthly
A written performance review covering spend, leads, cost per appointment, close rate, and revenue attributed. Plus the plan for the coming month.
Quarterly
Strategic review. Offer, pricing, market, and expansion. This is where we look up from the dashboard.
You see what we see
You get a live dashboard, not a monthly PDF assembled the night before the call. Spend, leads, cost per lead, cost per booked appointment, appointments held, close rate, and revenue attributed to source. If a number is bad, you will see it before we tell you, and we will have already started fixing it.
Live dashboard
Spend
Leads
Cost / lead
Cost / booked appt
Appointments held
Close rate
Revenue by source
Let us find out where your revenue is leaking.
Forty-five minutes. No pitch. We map your funnel, show you exactly where it breaks, and tell you what we would do about it. You keep the diagnosis whether or not we work together.